This week we have a crush on Wisconsin’s (US) newest pop prize yung sum’s latest single “california”!
An exposition of his talents, “california” was written, produced, performed, mixed, and mastered all by yung sum himself. The track features a soft production, utilising a bold piano layer that compliments yung sum’s melodic vocals. From a slow build, the song progresses into electronic beats with the incorporation of a dog barking on the beat within the sonic layers.
“california is about learning to love yourself, getting through obstacles that prepare you for future growth. The writing, and production process was straightforward,” yung sum said. “I came up with the main line, ‘I’m afraid to love you now,’ and it all fell into place. What I’d like for people to take away from this track is that it’s okay to struggle and push yourself to be where you want to be. Just don’t be too hard on yourself.”
This balmy summer track is an absolute essential. With a message of self love embedded into the dreamy vocals, we’ll definitely be keeping “california” on replay!